Category: Business

Business Series Part 3: Set Up a Styled Event Photo Shoot

Business Series Part 3: Set Up a Styled Event Photo Shoot

When you properly execute a styled shoot, you can have your talent featured in major publications. At the very least, you connect with talented local vendors and are left with beautiful works of art that you can add to your portfolio.
Mireille Pitre

Business Series Part 2: The Client Experience

Business Series Part 2: The Client Experience

As an event planner you’re in the business of people. Making your clients comfortable from start to finish is what they pay you for!
Mireille Pitre

Building Your Website: What You Need to Know

Building Your Website: What You Need to Know

Think about how many websites you come across in a day. Of those websites, think about how quickly you have passed on a website because of its poor design.
qccareerschool

Business Series Part 1: Building a Client Base

Business Series Part 1: Building a Client Base

So, you’ve done it. You’ve graduated from an event and wedding planning school and you’re ready to take the world by storm. Congratulations! Now what?
Mireille Pitre

Personal Branding and Your Business

Personal Branding and Your Business

Even in your own career, personal branding plays a huge part in your successes (and, consequently, your failures). Having a “personal brand” is a great way to assure quality and make people remember you.
Erin Siksay

How to Write a Blog

How to Write a Blog

When you’re launching your business, your website is a crucial element that you don’t want to neglect. Your blog is a key part of how users will find your site.
Erin Siksay

Getting from Praised to Paid

Getting from Praised to Paid

You might think that a client who praises you to the skies and back, would also be ready to pay you in a reasonable way and on time. Not so fast...
qccareerschool

Business Advice for Event Planners (Part 3)

Business Advice for Event Planners (Part 3)

Marketing to Clients As an event/wedding planner, you’ll be involved on both sides of the marketing fence: Business to Customer (B2C) and Business to Business (B2B). The first is your traditional marketing to clients. The second is marketing yourself to other businesses who can help you succeed (vendors, etc.) Let’s start with marketing to clients. […]
qccareerschool

Business Advice for Event Planners (PART 2)

Business Advice for Event Planners (PART 2)

Part 2: Building your Brand You have an angle, and you have registered your business name. Now it’s time to get serious. Building your own brand can be tons of fun and can attract some real attention if done right. Before diving into building your website, business cards, marketing collateral, etc., remember this one fundamental: […]
Mireille Pitre

Business Advice For Event Planners (PART 1)

Business Advice For Event Planners (PART 1)

Event and wedding planning is a tough sell. You have to get noticed in order to get clients. Many new and aspiring event/wedding planners struggle with this area of the business… even more than the actual planning itself! In this series, we’ll look at the different requirements to building a professional brand, marketing yourself to […]
Mireille Pitre