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7 Things You’ll Learn in Wedding Planning School

Understanding how to plan a wedding differs greatly from actually planning one, so we’re giving you a sneak peek at a few of the things you’ll learn in wedding planning school! There are countless techniques and skills to learn as a wedding planner. The case studies you solve during your wedding planning courses gives you the strategies you need to become a successful planner.

There’s no doubt that every wedding planner brings something different to the table. And with prior knowledge of planning strategies, you’ll learn the ins and outs of the wedding industry in no time. So here’s a quick rundown of the best things you learn from wedding planning school!

1. How to be creative

You may already have a creative mind, which makes perfecting your wedding ideas even easier. Learning how to think creatively is a main aspect of wedding planning courses. Every couple is different, and therefore every client of yours will want something unique. After planning a few weddings, thinking up creative ideas can be challenging. But, in order to stay competitive, you need to know how to follow industry trends and gain new resources. Wedding planning courses give you the know-how to keep up with new wedding practices and trends. From décor to florals to food options, there’s millions of ways to be creative—once you brainstorm ways to change things up, your wedding plans will be distinctive for each of your clients.

2. How to think outside-the-box

With any event, there’s always a chance that something will go wrong. However, there’s also always a possible solution. Not every solution will be foolproof but it’s better to have a backup plan than to have a disappointed client! Your wedding planning course will teach you new strategies for dealing with common situations and issues that arise in wedding plans. You may already know a few and think you can handle them—but do you really want your first encounter with these problems to be during the wedding? Your experience with these scenarios beforehand gives you the upper hand.

Preparation is the easiest way to manoeuvre around possible problems. And with varying venues and clients, you always need a specific plan that caters to the different features of each wedding. This is where your wedding planner education makes a big play; it’s possible that many things will go wrong, so you need to be ready to quickly and efficiently solve issues.

3. How to market your services

Not only do you learn how to properly plan weddings, you also learn to create a functioning business. An effective business plan will bring in clients and keep you organized. In order to create a solid client base, you need a variety of marketing techniques to put your business on the map. It’s no secret that social media is a heavy-hitter for marketing these days. However, there’s a specific way in which you need to use social pages in order to attract and hook possible clients.

This comes down to web design and content. Wedding planning school takes you through the basics of creating a business website rather than a personal one. Since there’s a lot of false information out there on web design, your planning course gives you the details on what works in the industry. You’ll learn tricks on how to use your website to benefit your business (which is helpful for start-up businesses!).

4. How to work with different clients

Your wedding planning courses can’t give you every possible scenario you’ll encounter as a planner, but it does teach you the common types of clients you’ll work with. As a wedding planner with little experience, you’ll have the opportunity to “work with” different clients through case studies. Although it’s done with hypothetical scenarios, your solutions to client issues will be assessed on how effective and appropriate they are. This means that you already have strategies for working with difficult clients and weddings—so keep your assignments on file!

5. How to map out weddings plans

Basic, yes, but crucial nonetheless! It’s easy for DIY clients to think they can go about planning a wedding on their own. They might be successful, but more often than not they’ll be stressed to the max by the time their wedding is over. As a wedding planner, you may encounter some stress from a busy schedule BUT you know how to create solid wedding plans.

This is the most important aspect of wedding planning. Creating a basic outline, checklist, and budget is the first step to planning an event. The checks and balances that go with bookings and payments is a whole new level to wedding planning that most clients won’t have experience in. Your job is to organize every detail of your client’s wedding to make for a seamless event!

6. How to make things happen

More than just planning, your wedding education will teach you to make things happen for your clients and for yourself. Whether it’s working with a difficult bride or handling an unreliable caterer, you’ll learn to handle situations actively. For instance, firm negotiations with clients and vendors will give you the best deal and keep your business in a strong position. Don’t let yourself be pushed around (but remember to be professional!). Learning to have confidence in your business skills will make you a force to reckon with in the wedding planning industry.

7. How to make your clients’ dreams come true

A simple lesson, but one that will always make the hard work of planning a wedding worth every ounce of effort. Your clients’ appreciation and happiness gives your career meaning.

Following your passion in order to create lasting memories for others is something you can’t find with most other jobs. There’s more to wedding planning that meets the eye; your education will boost your skills to give you a sharper, more strategic mind.

Ready for a new challenge? Learn what to expect in your first year as a planner, straight from a wedding planning expert!

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